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    <title>Build to Keep, by NTWRK</title>
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    <description>Founder-led field notes on the intelligence you keep: customer intelligence, operating intelligence, and the December 2026 disclosure duty. One idea at a time, with the reasoning behind it.</description>
    <language>en-au</language>
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      <title>Rent breadth. Own the decision.</title>
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      <pubDate>Mon, 20 Jul 2026 10:00:00 +1000</pubDate>
      <description>Thinking Machines&apos; new open-weight model clarifies a choice most businesses have not yet made: when to rent general intelligence, and when to control a decision system of their own.</description>
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      <title>Rent the platform. Keep the customer intelligence.</title>
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      <pubDate>Mon, 20 Jul 2026 16:00:00 +1000</pubDate>
      <description>Platform renewal season is when businesses learn what they truly control. An export is not enough if the learning stays behind.</description>
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      <title>We read 33 of Australia&apos;s biggest brands&apos; privacy policies. One was ready for December.</title>
      <link>https://ntwrk.com.au/build-to-keep/december-readiness/</link>
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      <pubDate>Mon, 29 Jun 2026 10:00:00 +1000</pubDate>
      <description>From 10 December 2026 the law makes businesses disclose the automated decisions they make about people. We checked who already does. One in thirty-three.</description>
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      <title>You&apos;ll have to explain the decision.</title>
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      <pubDate>Wed, 24 Jun 2026 10:00:00 +1000</pubDate>
      <description>A field guide to the December 2026 automated-decision disclosure duty: what it asks, who it catches, and the five pieces to own before the deadline.</description>
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      <title>The report got the architecture right. It got the owner wrong.</title>
      <link>https://ntwrk.com.au/build-to-keep/own-the-record/</link>
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      <pubDate>Tue, 23 Jun 2026 10:00:00 +1000</pubDate>
      <description>The new martech map is right about where everything is going. It is silent on the one layer you have to own, and in Australia that layer is about to become the law.</description>
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      <title>The removability test</title>
      <link>https://ntwrk.com.au/build-to-keep/removability-test/</link>
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      <pubDate>Tue, 23 Jun 2026 09:00:00 +1000</pubDate>
      <description>If the supplier leaves and the work stops running, you did not buy capability. You bought access.</description>
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